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The Revenue Endeavor

Field notes on the
craft of revenue.

Sharp, practical ideas on B2B selling, prospecting, discovery, closing, and the operator mindset. Written to be read on the job and reposted to your feed.

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The AI That Remembers Every Regular
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The AI That Remembers Every Regular

How a tired restaurant owner found that the real value of AI isn't writing ads. It's remembering everything you're too busy to.

By Jon Ekanger · August 13, 2026 · 5 min read

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More from the journal

Four beats of the deal

Where revenue actually gets made

01

Pipeline

Prospecting, outbound, and the timing that gets you in the room.

 02

Discovery

Questions that surface the real stakes, and the budget behind them.

 03

Closing

Negotiation, momentum, and clearing the path to a signature.

 04

Playbook

Strategy, rev ops, and the operator mindset that compounds.

The Revenue Endeavor

One sharp idea on B2B selling every week, and the post-ready version for your feed. No fluff, no filler.